Olssøn BarbieriOB

Cantina Zaccagnini

The key brand elements of Cantina Zaccagnini are the brand name and the wooden stick. The hand-applied stick on the bottleneck is an integral part of the brand. It communicates care, competence and a connection to nature. The goal was to strengthen the iconic status of the "stick wine" bottle while maintaining its real, honest and down to earth character.

The stick symbolises the connection to nature but mostly it is a symbol of handcrafts and knowledge. The sticks are cut-offs from the vines which are pruned every winter while the vines are resting to maintain the balance and strength of the plant.

A collateral story was introduced to create consumer awareness about the art of pruning and its importance in wine growing to guarantee the quality of the wine. We elevated the bottle from photography to an iconic status by creating illustrations inspired by Italian posters from the 1930s. The colour palette and paper material underpin the signal of a rustic but refined product.

Italian vintage poster

Advertising Poster by Italian artist Marcello Nizzoli (1887-1969) featuring a bottle of Campari on a tray with a glass and a blue cocktail soda spray bottle against a black background with the text Campari l'aperitivo in bold stylised yellow and red letters below. Year: 1926

Marcello Nizzoli was an Italian artist, architect, industrial and graphic designer. He was the chief designer for Olivetti for many years and was responsible notably for the iconic Lettera 22 portable typewriters in 1950.

Pruning is a skill developed over years, and for many it's an art form. Before to prune a vine, one have to decide what to keep and what to cut off. The goal is to remove 90% of the growth from the previous year. This way, the vine channels its energy into new growth. The health of the vine and the quality of the fruit in the coming year begins here.

The art of pruning

Pruning is a practice involving the selective removal of certain parts of a plant, such as branches, buds, or roots. Reasons to prune plants include deadwood removal, shaping (by controlling or redirecting growth), improving or sustaining health, reducing risk from falling branches, preparing nursery specimens for transplanting, and both harvesting and increasing the yield or quality of flowers and fruits.

According to legend, a donkey introduced the practice of pruning of vines to humans. The creature nibbled at a vine to the dismay of the villagers, it was this vine that produced particularly large fruit.

2020
Stavanger Ysteri
The cheese maker that made it to Maaemo
2020
Ambijus
The Lab is our terroir. A range of alcohol-free wine alternatives.
2020
Hovelsrud
A farm on the island Helgøya doing regenerative agriculture, with ecological chickens and an edible garden
2019–
Rekedal Pølsefabrikk
Traditional, family driven sausage factory in Follebu
2019–
Nykr
Handmade and ecological skincare made by Cecilie F. Egeberg
2019–
Himkok
Oslo is the home of the world's most sustainable bar
2019–
CF18 Chocolatier
A Norwegian engineer-turned-chocolatier
2019
Gullmunn Spritfabrikk
The creation of Marthe Bøhn, pioneering in a male-dominated business
2018–
Holmen Crisp
Bringing back the joy of baking to a gluten-free living
2018–
"Du, jeg, og Erik"
A naked and vulnerable first novel by the photographer Morten Andenæs
2018
Tales of (33cl)
These are the tales of Vodka, Gin and Rum
2018
Pins
A selection of our projects made into pins
2018
Oslo Tre
Good and honest buildings sustainably produced in wood
2018
Sepoy & Co
Indian tonic, made in India, by Indians
2018
Tales of (70cl)
A captain, a barman, a mule and two lucky friends
2017
Gilde Juleaquavit
Celebrating 30 years and giving honour to a master distiller
2017
Snåsa Water
Creating a contemporary vessel for the most humble of all drinks
2017
Løiten Aquavit
It all started when small farm distilleries around Oslo got together
2017
Babylife
Ecological mother & baby products from Norway
2017
Hellstrøm Sommer
Medicinal plants are at their strongest if collected on Midsummer night
2016–
Backe i Grensen
The last standing family-owned department store in Oslo
2016
Malbrum Parfums
Norwegian parfumes by Kristian Hilberg and nose Delphine Thierry
2016
Balholm Handverkcider
Craft cider from deep inside the Sognefjord
2016
Balholm Epledram 6666
The story of the gardener and his 6666 apple trees
2016
Balholm Fruktvin
The Medieval Scandinavian wine was made of fruit
2015
Lysholm No 52
After 52 trials of the recipe, distiller Ivan Abrahamsen was satisfied
2015
Cantina Zaccagnini
In Norway, this is called the "Pinnevin" – the 'stick wine'
2015
Territoriet Winebar
An unpretentious wine bar with serious wines in the center of Oslo
2015
Hellstrøm Gløgg
A traditional Scandinavian winter beverage of warm wine with an infusion of spices
2014
Karin+Sondre=Sant
When you find the other half - a wedding invitation
2014
Fiin Gammel Portviin
In 1923 a deal with Portugal ensured port wine to Norwegians in exchange for cod
2014
Hellstrøm Juleaquavit
Recovering pagan agricultural symbols for the spirit of Christmas
2013
Pietro di Campo
A range of wines inspired by Italian gestures
2013
Principiano
One of the first natural wines in Norway
2013
Bamsrudlåven Gårdsis
Mysen is famous for Jan Garbarek – and now ice cream
2013
Bodega La Serrana
A rural organic wine from Bierzo
2012
Cuvée S
Shakespeare, Sonia Delaunay and concrete poetry in a bottle
2012
Animasjonsdepartementet
Oslo-based production studio doing animations, films and installations
2012
Alberto Fenocchio
Creating a sense of place through local decorated ceramics
2012
Hellstrøm Aquavit
A Michelin starred Chef and his Aquavit - redefining a category language
2012
Villa Cafaggio
Pioneering the use of premium Italian papers to elevate wines in BIB