Motherhood, according to conventional wisdom is fulfilling a woman’s destiny, it’s a natural instinct and it accomplishes the social responsibility to create a family.
Women’s identities as mothers and wives is a construct of the last century. While feminism and working mothers contributed to reshape and evolve this idea, the need to radically explore and expand the narratives around motherhood is an urgency of our time. Babylife’s goal is to empower women and support them through the challenging, as much as rewarding, time connected with motherhood, creating a community and a range of products for the care of mother and child.